出版社：Odessa National Polytechnic University Institute of Business, Economics and Information Technologies
摘要：This article presents some results of studies infocommunications companies improve efficiency through the introduction of the network organization of the market activity carried out by the authors. A comparison of the organizational logic of the industrial economy, "Fordism" and the essence of the logic of the information economy "postFordism". The advantages of using a horizontal organizational structure (horizontal corporation) in an information economy. The model of the organizational structure of the network of horizontal corporations in the field of infocommunications. The proposed model can maximize the use of the advantages of the network organization of the company, a significant increase of its competitiveness and the competitiveness of information and communication services offered by the market, as well as the growth and stability of earnings, by continuous adaptation of the company to changes in the real market situation.
