摘要:By the end of the 90’s, the break of the ITC forced companies to transform its organizational structure. For the financial sector, the new paradigm came together with a regulatory change, and in the case of Spain, with a change on the competitive environment. Nevertheless, not all players reacted on the same fashion and the same success. For Renta 4 the accomplishment came as a result of management compromise and its compromise with the new organization and its functions.