摘要:The adoption of strategic objectives by companies, based on sustainability principles, implies working social equity, economic efficiency and environmental performance in a balanced way. In order to enable this process, it is relevant to propose a set of sustainability indicators, so the industry can evaluate aspects that guide its activities towards sustainable production, thus contributing to sustainable development. Considering these aspects, this article aims at proposing and analyzing a set of business sustainability indicators, based on the Triple Bottom Line (TBL) perspective, considered to be more suitable for the production process of organic grape juice. Multiple case study with qualitative and quantitative approach was adopted. The results obtained show that the work is innovative for presenting a set of specific indicators for the production process of organic grape juice in the environmental (9), economic (5) and social (8) dimensions.