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文章基本信息

  • 标题:Assessing the Customers' Risk in using Bank Card Business
  • 其他标题:Assessing the Customers' Risk in using Bank Card Business
  • 作者:Liao Li ; Yihuan Peng
  • 期刊名称:European Journal of Business and Management
  • 印刷版ISSN:2222-2839
  • 电子版ISSN:2222-2839
  • 出版年度:2011
  • 卷号:3
  • 期号:1
  • 语种:English
  • 出版社:The International Institute for Science, Technology and Education (IISTE)
  • 摘要:The development of bank card business has severely challenged the improvement of risk-controlling technology. While assessing risk is the foundation of risk-controlling in bank card business. Presently, domestic banks have set up their customer data base. By analyzing the status of risk assessing in risk-controlling, this article tries to applying Fisher Discrimination Approach to assessing customers' risk and overcomes the difficulty of determining the influential factors' share in traditional bank assessing approach.
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