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  • 标题:Analysis of Uk’s Retail Industry Via Online Editorial Media
  • 本地全文:下载
  • 作者:Jolly Masih ; Mohit Sharma ; Amita Sharma
  • 期刊名称:Oriental Journal of Computer Science and Technology
  • 印刷版ISSN:0974-6471
  • 出版年度:2015
  • 卷号:8
  • 期号:1
  • 页码:81-91
  • 语种:English
  • 出版社:Oriental Scientific Publishing Company
  • 摘要:The study aimed at understanding the retail industry of UK, its latest trends and performance of different retail sections namely high street retail, supermarkets and online retail. Online editorial media was used to collect data using relevant keywords through data crawlers and Google search for retail studies. It was found that Britain’s high street has faced several problems in past few months like high vacancy rates, parking problems, high rents, and an impact of recession which called for protection of high street as it was considered as a symbol of Britain’s great culture. Customers shopping trend had been changing towards high street and shopping malls and they were inclined towards online shopping due to convenience and time savings. Consumers also believed that shopping out of town lead to long driving time, extra purchases and waste of fuel. Same can also be stated with recent decrease in share of supermarket giants like Tesco & Sainsbury. Vigorous price war was initiated between supermarkets, high street shops and online retail shops. Centre vacancy rate of high street shops was 10.3% in October and in July's rate was 10.1%. Footfall on high streets also fell by 1.4% with a rise of 1.9% for out-of-town shopping centres. Due to convenience in shopping, availability of wide variety and time savings, online retail registered a growth of 15.8% in year 2014 as compared to 2013. Mobile shopping and tablet shopping created a revolution in retail industry and increased the percentage of purchases made by several folds. Keeping this in view present study was an attempt to analyse various factors causing a decline in share of high street and supermarkets and an increased interest in online retail.
  • 关键词:Retail Industry ; online media
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