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  • 标题:La evaluación de la participación en sitios web: una propuesta metodológica aplicada a museos
  • 本地全文:下载
  • 作者:Raquel Martínez Sanz
  • 期刊名称:Estudios sobre el Mensaje Periodístico
  • 印刷版ISSN:1988-2696
  • 出版年度:2017
  • 卷号:23
  • 期号:2
  • 页码:1229-1246
  • DOI:10.5209/ESMP.58042
  • 语种:Spanish
  • 出版社:Servicio de Publicaciones de la Universidad Complutense
  • 摘要:Websites has became in the focal point of communicative 2.0 strategy, even of museums, by their capacities to integrate participative proposals. However, academia demands a web evaluation system adapted to communicative requirements to the different publics of museums and applied over time. From this lack, the main objective of our research is to create a methodological proposal applied to museums that values the participation in websites.
  • 其他摘要:Websites has became in the focal point of communicative 2.0 strategy, even of museums, by their capacities to integrate participative proposals. However, academia demands a web evaluation system adapted to communicative requirements to the different publics of museums and applied over time. From this lack, the main objective of our research is to create a methodological proposal applied to museums that values the participation in websites.
  • 关键词:Participación;interacción;museo;Web 2.0;evaluación web
  • 其他关键词:Participation;interaction;museum;Web 2.0;web evaluation.
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