期刊名称：International Journal of Sociology of Agriculture and Food
印刷版ISSN：0798-1759
出版年度：2017
卷号：24
期号：1
页码：113-134
出版社：The Research Committee on Food and Agriculture (RC40)
摘要：Food distribution systems referred to as box schemes have gained a foothold in organic markets across Europe and North America. This model has the potential to scale up direct-marketing strategies by aggregating products from multiple producers and efficiently assembling and delivering them on a regular basis to large networks of consumers. Box scheme organizers generally seek to attract regular customers based on the distinctive attributes and values associated with their products and their unique business model that attempts to build long-term relationships between consumers and farmers. This article explores the organizational dynamics of five large, multi-farm box schemes in relation to their stated values and organizational strategies using cases from Sweden, Denmark, Austria, and the United States.
