期刊名称：Animus : Revista Interamericana de Comunicação Midiática
印刷版ISSN：1677-907X
电子版ISSN：2175-4977
出版年度：2017
卷号：16
期号：32
页码：191-205
DOI：10.5902/2175497729276
出版社：Universidade Federal de Santa Maria (UFSM)
摘要：Through the review and synthesis of the recent literature on CSR and CSR, especially in SMEs, it is intended to make taxonomy of the different ways of assuming SR and the characteristics, motivations and limitations of the implementation of social responsibility, to serve as an instrument to the institutions in the design of strategies for the increase and maintenance of CSR.
