期刊名称：Journal of Case Research in Business and Economics
印刷版ISSN：1941-3378
出版年度：2014
卷号：5
出版社：Academic and Business Research Institute
摘要：In contrast to the dominant approach to strategy development by organizations, this paper conceptually examines the use of strategic issues management as a proactive adaptive strategy for influencing an organization's macro-environment to reduce environmental uncertainty, increase organizational legitimacy, and enhance accomplishment of organizational goals necessary for short-term performance and long-term survival. Economic impact analysis is presented as a robust tool for quantifying important results of an organization to provide information that can be used to beneficially influence key organizational stakeholders as part of an overall strategic issues management approach. Disruptive changes in the macro-environment of the higher education sector are used to provide context for a case study on the development of an economic impact analysis for Central State University in the southeastern United States. The methodology and results of the CSU economic impact analysis are presented. These results are discussed relative to how they can be used via stakeholder analysis and management initiatives to craft strategic interventions related to key stakeholders to beneficially shape the organization's environment. Limitations and future research directions are also discussed.
