We conducted “Try-on Yukata” classes for students in junior high and high school to enhance students' motivation to promote/convey Kimono culture. The purpose of this study is to determine what factors promote their “interest in Kimono culture” and to make clear the effectiveness of these factors by focusing on the differences in each school and the type of events held after the “Try-on Yukata” classes.

From the questionnaire before and after the classes, it was shown that “interest for Kimono culture” after the class was enhanced by each factor: “interest for clothing,” “interest for Yukata” before the class, and “understanding how to wear Yukata,” and “motivation and excitement about how to wear Yukata” after the class. It was also found out that “interest for Kimono culture” increased more for the schools which held an event after their “Try-on Yukata” class than for those schools that did not, even for schools where “interest for Yukata” before the class was low.