出版社：Economic Laboratory for Transition Research Podgorica
摘要：The purpose of this study was to examine the assumptions of corporatesocial responsibility (CSR) as competitiveness factor in economicdownturn. Findings indicate that factors affecting the quality ofthe micro-economic business environment, i.e., the sophistication ofenterprise’s strategy and management processes, the quality of thehuman capital resources, the increase of product / service demand,the development of related and supporting sectors and the efficiencyof natural resources, and competitive capacities of enterpriseimpact competitiveness at a micro-level. The outcomes suggest thatthe implementation of CSR elements, i.e., economic, environmentaland social responsibilities, gives good opportunities to increasebusiness competitiveness.
关键词：corporate social responsibility;competitiveness;economic downturn;enterprise.
