摘要：As academic entrepreneurs, university faculty members and researchers with rich knowledge resources play an important role in the technology commercialization process, and in the creation and development of university spinoff enterprises. In this paper, we used a case study method to construct a sustainable innovative academic entrepreneurship process model from the perspective of entrepreneurial behavior. Then, we used this model to provide a deeper understanding of the activities and roles of academic entrepreneurs. This paper also expounded the process of value creation that is a result of sustainable innovative academic entrepreneurship, and compared and analyzed three types of university technology commercialization models. Our results showed that in the sustainable innovative academic entrepreneurship process model, the motivation of academic entrepreneurs leads them to play multiple roles as academic researchers, enterprise founders, and enterprise managers. In creating enterprises as the founders, and establishing and developing their enterprises, academic entrepreneurs realize the commercial value of the technology, while also incrementing their personal value. The sustainable innovative academic entrepreneurship process model provides a new path for effective transfer of technological innovations from academic research to the commercial market, creates social as well as economic value, and promotes regional economic development.
