期刊名称:International Journal of Business and General Management
印刷版ISSN:2319-2267
电子版ISSN:2319-2275
出版年度:2018
卷号:7
期号:1
页码:9-16
语种:English
出版社:IASET Journals
摘要:The study was conducted with an objective to identify the problems faced by university students in purchasing consumer durables. An expost- facto research design was adopted for conducting the study. The study was carried out in College of Home Science, Hyderabad, Telangana, India. Data was selected from 30 college students randomly. Further the data was analyzed with percentage and frequency.