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  • 标题:Entrepreneurial success: why the gene� may determine whether your business will succeed or fail
  • 作者:Martin Bressler ; Linda Bressler ; Mark Bressler
  • 期刊名称:Journal of Management and Marketing Research
  • 印刷版ISSN:1941-3408
  • 电子版ISSN:1941-3408
  • 出版年度:2018
  • 卷号:22
  • 出版社:Academic and Business Research
  • 摘要:Imagine a classroom of business students aspiring to become entrepreneurs. Now imaginethat almost every one of those students will succeed. As business educators, how can we ratchetupthe business success rate, helping grow new businesses and super-charging the economy? Theanswer might lie in developing students with entrepreneurial grit. Research confirms the role ofgrit, or perseverance, as a better predictor than IQ in achieving academic success. In this paper,the authors examine the research on grit and why grit could improve entrepreneurial success.
  • 关键词:entrepreneurs; personality traits; grit; persistence; perseverance
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