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  • 标题:An Assessment of the Role of Creativity in Business Studies: It's Implication to Business Management
  • 作者:Dorcas Omanyo Oluwade (Igonoh ; Bamidele Oluwade
  • 期刊名称:Journal of Emerging Trends in Economics and Management Sciences
  • 电子版ISSN:2141-7024
  • 出版年度:2015
  • 卷号:6
  • 期号:1
  • 页码:68-76
  • 出版社:Scholarlink Resource Centre
  • 摘要:Creative methods of instruction are aspects of reflective methods that help teachers to engage students inparticipatory activities that improve learning. Methods of instruction are the strategies adopted and used byteachers in transferring learning in a classroom and there are attributes expected of a good method of instructionwhich is to be used to teach a specific lesson. Observation however shows that the popular method of instruction(the lecture method) has not been much effective. Even though efforts have been made to encourage teachers todiversify the method of instruction, they prefer the lecture method because it is faster to cover the syllabus andto also attend to large classes. Other methods such as the individualized method, the audio visual aid methodsthat would have improved teaching and learning in this field have not been given adequate attention. Thisbecomes a concern as Business Studies is a field that requires skill development; which means that effectivelearning cannot take place without student’s participation in learning activities. It is based on this that this papercenters on how to use the creative methods of instruction, such as assumption busting, brainstorming, conceptmapping, random input, questioning activity etc, in improving teaching and learning business studies in alllevels of education, especially in secondary schools. Since effective classroom understanding of BusinessStudies naturally translates into potential for business skills, the paper is significant for businessorganization/management especially in underdeveloped nations, with particular focus on Nigeria.
  • 关键词:creative methods of instruction; business studies; teaching and learning; business organization;business management
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