期刊名称:KEMANUSIAAN : The Asian Journal of Humanities
印刷版ISSN:1394-9330
电子版ISSN:1985-8353
出版年度:2017
卷号:24
期号:1
页码:23-49
出版社:Universiti Sains Malaysia Press
摘要:This article discusses the traditional communication in Malay manuscript authorship based on the Hikayat Pelanduk Jenaka (Cod. Or. 1932). The process of traditional communication was analysed using content analysis methods and qualitative research techniques based on the R.Lina model: Two-way Planned Communication (RL: KDHT) (2013). The current analysis demonstrates the uniqueness of traditional communication in the authorship of Malay traditional manuscript in terms of the relationship between its author and God, individuality, society and nature. This article argues that the traditional Malay manuscript is able to generate a message that is entertaining and informative for readers
关键词:traditional communication; authorship; traditional Malay manuscript; Hikayat Pelanduk Jenaka