期刊名称:Journal of Knowledge Management, Economics and Information Technology
印刷版ISSN:2069-5934
出版年度:2016
卷号:6
期号:2
出版社:ScientificPapers.org
摘要:Research methods designed to study strategic management, are as varied as the theories of strategy that have been developed over time. From the purely quantitative methods with mathematical models such as structural equations or multiple regression models, even the purely qualitative methods such as ethnography, or direct observation. However, despite the differences, all these methods are intended to build theory about the strategic management. In this sense, the present paper, reviewed the methodologies used in the generation of knowledge regarding the strategic management, and proposes future lines of research on the topic and the methods used.
关键词:Research methodology ; Research strategy ; strategic management