期刊名称：International Journal on Food System Dynamics
印刷版ISSN：1869-6945
出版年度：2018
卷号：9
期号：4
页码：375-389
DOI：10.18461/ijfsd.v9i4.947
语种：English
出版社：CentMA
摘要：The paper explores the (mis)perceptions related to local food to identify potential halo effects. It also investigates whether product beliefs relate to the food category itself or to its perceived attributes. 133 students answered a questionnaire regarding four cheeses labelled as local, conventional, organic, or PDO. Results show that local claims lead to perceiving the cheese as healthier, but less hygienic. Results suggest also other two potential halos: (i) the “tradition halo” that links perceived traditional character to healthiness and taste; and (ii) the “environmental and animal care halo” that links respect for environment and animal welfare to food safety.
其他关键词：local food;halo effect;food values;tradition halo;environmental and animal care halo
