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文章基本信息

  • 标题:Student Attendance At Campus Sporting Events: How Can We Get Them There?
  • 本地全文:下载
  • 作者:Stephen B. Castleberry ; Stephen Espel
  • 期刊名称:Journal of Business Case Studies
  • 印刷版ISSN:1555-3353
  • 电子版ISSN:2157-8826
  • 出版年度:2018
  • 卷号:14
  • 期号:4
  • 页码:33-38
  • DOI:10.19030/jbcs.v14i4.10202
  • 语种:English
  • 出版社:The Clute Institute for Academic Research
  • 摘要:College student attendance at campus sporting events has been declining for a number of years with administrators looking for ways to reverse that trend. There are multiple reasons for the declining attendance and a multitude of possible solutions have been proposed. This case examines the situation for the football program at one mid-sized university, providing data from a representative cross section of the student population. Readers are tasked with making recommendations based on the data and to describe methods of evaluating the success of any changes.
  • 其他摘要:College student attendance at campus sporting events has been declining for a number of years with administrators looking for ways to reverse that trend. There are multiple reasons for the declining attendance and a multitude of possible solutions have been proposed. This case examines the situation for the football program at one mid-sized university, providing data from a representative cross section of the student population. Readers are tasked with making recommendations based on the data and to describe methods of evaluating the success of any changes.
  • 关键词:Student Attendance; Sporting Event; Campus; College Student
  • 其他关键词:Student Attendance; Sporting Event; Campus; College Student
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