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  • 标题:Sustentabilidade financeira da arena Beira-Rio: sede da Copa do Mundo FIFA 2014 em Porto Alegre
  • 本地全文:下载
  • 作者:Felippe Marchetti ; Alberto Reinaldo Reppold Filho ; Gustavo Bordin Schumacher
  • 期刊名称:Motrivivência
  • 印刷版ISSN:2175-8042
  • 出版年度:2019
  • 卷号:31
  • 期号:57
  • 页码:1-21
  • DOI:10.5007/2175-8042.2019e56102
  • 出版社:Universidade Federal de Santa Catarina
  • 摘要:The transformation of traditional football stadiums into multipurpose sports arenas is an international trend that was boosted in Brazil by the 2014 FIFA World Cup. The purpose of this study was to analyze the financial sustainability of the Beira-Rio arena, one of the venues of the event. Documents were analyzed, site visits were carried out and interviews were conducted with the managers. The results indicated that the Beira-Rio project includes eight sources of revenue: box office, VIP spaces, parking, advertising, shopping center, non-sporting events, catering and visitation to the facilities. Beira-Rio is currently in a process of transition between a traditional football stadium and a multipurpose sports arena. In 2017, it presented an approximate loss of R$ 8,08 million, not proving to be financially sustainable; however, it could become sustainable, with a profit of approximately R$ 38,51 million per year, if existing revenue sources are increased.
  • 关键词:Estadios desportivos;Gestión de deportes;Sustentabilidad económica;Arenas esportivas;Gestão esportiva;Sustentabilidade financeira
  • 其他关键词:Sports arenas;Sports management;Economic sustainability
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