出版社：International Association for Computer Information Systems
摘要：Universities are scrambling to develop business analytics curricula. In the process of planning, developing andimplementing such a program at our AACSB-accredited business college, we have gained some insights. We havereviewed research, attended symposia and examined college of business websites to benchmark options for our minor,concentration and major in business analytics. In this paper we review literature that propose business analyticsmodels. We report on a study we conducted to examine business analytics programs at private, Midwestern, AACSBaccreditedbusiness colleges. We share our recommendations for business analytics curricula.
关键词：Business Analytics; Business Intelligence; Data Analytics; Data Science
