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文章基本信息

  • 标题:On-line Booking and Revenue Management: Evidence from a Low-Cost Airline
  • 本地全文:下载
  • 作者:Marco Alderighi ; Claudio A. Piga
  • 期刊名称:International Journal for Research in Vocational Education and Training (IJRVET)
  • 印刷版ISSN:2197-8646
  • 出版年度:2010
  • 卷号:2
  • 期号:3
  • 出版社:European Research Network in Vocational Education and Training (VETNET), European Educational Research Association
  • 摘要:Using unique data on a low-cost airline posted prices and seat availability, this study sheds some light on whether the airline’s actual practice of yield management techniques conforms with some predictions from economic models of peak-load pricing under demand uncertainty. On the one hand, robust support is found to the notion that prices increase as the seat availability decreases; on the other, theoretical models that do not account for stochastic peak-load pricing fail to capture an important source of dispersion in the data.
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