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  • 标题:Purchase of Fresh Fruits and Vegetables Through Box Schemes in Hungary – Opportunities and Hindering Factors on the Way to Sustainability
  • 本地全文:下载
  • 作者:Imola Szabó ; József Lehota ; Róbert Magda
  • 期刊名称:Visegrad Journal on Bioeconomy and Sustainable Development
  • 印刷版ISSN:1338-8339
  • 电子版ISSN:1339-3367
  • 出版年度:2019
  • 卷号:8
  • 期号:1
  • 页码:37-41
  • DOI:10.2478/vjbsd-2019-0007
  • 出版社:Walter de Gruyter GmbH
  • 摘要:This study examines opportunities and hindering factors of box schemes as they have been operating for many years in Hungary, but there are several facts which make it hard for box schemes to become parts of the daily routine in the lives of Hungarian consumers. The first fact is price sensitiveness and willingness to pay price premium for environmentally friendly products, including fresh fruits and vegetables. The second fact is the lack of many products in supplies of box schemes, because fruits and vegetables are seasonal products, but this reason is not always acceptable for customers. The third fact is time wasting, which is a really hindering factor. Finally, interpretation of sustainability is the most important in the eyes of consumers. Our goal is to show how the relation between factors leads to opportunity of growth.
  • 关键词:short food supply chain ; box schemes ; sustainability ; price sensitiveness ; price premium
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