期刊名称:IOP Conference Series: Earth and Environmental Science
印刷版ISSN:1755-1307
电子版ISSN:1755-1315
出版年度:2019
卷号:315
期号:2
页码:1-9
DOI:10.1088/1755-1315/315/2/022101
出版社:IOP Publishing
摘要:The article describes the actual topic of entering the agro-industrial enterprise to the foreign market and maintaining sustainable activities in these economic conditions. The modern world market is the cruelest in terms of competition for the buyers' interest and in order to occupy its own niche, to find and retain its buyers long and hard work is required. The article discusses the current conditions and problems affecting the entry of the enterprise into the world market. In order to achieve this goal, the stages were developed, which include strategies for organizing the foreign economic activity of agrarian enterprises. One of the options is licensed activity, as an opportunity to access foreign markets with minimal risks. Special attention is paid to the difficulties of using a particular strategic plan. The article considers internal production problems arising from organizations as they enter the maritime market. Also, in order to choose an appropriate strategy, it is important to understand whether managers and the enterprise as a whole are ready for increased responsibility and risks. All these aspects are described in the comparison of these strategies, and a detailed description of each of them is given, highlighting the advantages and disadvantages.