文章基本信息
- 标题：Partial correlation analysis using multiple linear regression: Impact on business environment of digital marketing interest in the era of industrial revolution 4.0
- 本地全文：下载
- 作者：Muhamad Syazali ; Fredi Ganda Putra ; Achi Rinaldi 等
- 期刊名称：Management Science Letters
- 印刷版ISSN：1923-9335
- 电子版ISSN：1923-9343
- 出版年度：2019
- 卷号：9
- 期号：11
- 页码：1875-1886
- DOI：10.5267/j.msl.2019.6.005
- 出版社：Growing Science
- 关键词：Partial Correlation Analysis; Customers' Purchasing Interest; Price; Product Quality; Brand
