The gradual phasing out of typical brake pad material led to the spark of extensive research in development of alternatives. Henceforth we have performed a tribological study to improve the performance characteristics of the friction product (brake pad) by using steel wool, a metallic material which has an excellent structural reinforcement property and high thermal stability which are indeed required to improve the performance of the brake pad. Under the study, five frictional composites were developed and optimized using the same ingredients in an appropriate proportion except steel wool (0%, 4%, 8%, 12%, and 16%) which is compensated by synthetic barite, and the synthesized compositions are designated as Na01 to Na05. The developed pads are tested for tribological behaviour under conventional environment in a standard pin on disc tribometer. It is observed that increase in steel wool concentration resulted in high coefficient of friction and low wear rate of pad as resulted in Na05 composition. SEM analysis of the wear surface has proved to be useful in understanding the wear behaviour of the composites.