摘要：Innovation has become unavoidable choice for companies to survive. However, a high percentage
of new products fail, which increase the risk of using innovative ideas. Therefore, to control and
reduce the risk of introducing new products, most companies need to invent new products that can
meet the customers’ real needs. Accordingly, customer must be the main source of the information
through which the ideas of new products are generated. Having the knowledge about the market
needs and trends is not enough as the knowledge needs to be translated into real products. Hence,
capabilities, in this context, play a vital role to enhance product innovation performance of the
organizations. Thus, this study investigates the role of manufacturing capabilities in enhancing the
organizations’ abilities to translate the ideas into the right product that can meet customers’ needs.
Moreover, this paper discusses the link between customer knowledge management and developing
manufacturing capabilities. The study is conducted in Malaysia, and uses the information of 134
manufacturing companies for the survey. Partial least square is used to obtain the results. The findings
are discussed and compared with other results in the literature.
关键词：Customer knowledge management;;Manufacturing capabilities;Product innovation performance;;Partial least square;Malaysian manufacturing;companies
