摘要：This paper focuses on the impact of strategic leadership on operational strategy and organizational
performance of the automobile industry in Malaysia with a particular focus on Proton (Perusahaan
Otomobil Malaysia). Since the mid-1980s a growing body of research on leadership has focused
on strategic leadership, in contrast to managerial and visionary leadership. It has focused on how
leaders make decisions in the short term that guarantees long-term viability of the organization.
Senior leaders also have the ability to align human resources in an effective way directly to the
business strategy. This article focuses on how national car manufacturer, Proton, exercises strategic
leadership to influence its operational strategy and performance. It examines both dependent and
independent variables that influence on strategic leadership with implications for future research.
