摘要：This study intends to emphasize the importance of the archetypes and their contributions to the analysis of the culture of the organizations. The archetype is a model that shapes the thoughts and attitudes of individuals, societies and systems. The organization, understood as a system, is structured on archetypes. Through the use of the seven-point Likert scale, it was possible to quantify and measure the intensity levels of the selected archetypes for the sample (child, shadow, hero, and sage) in OAS managers. From the analysis obtained through the cross-checking of quantitative and qualitative data, the research revealed that the organizational culture of OAS Construction Company is influenced by two predominant archetypes at its deepest level: the hero and the sage resulting in the image of an ingenious hero, profile of the manager..
关键词：Cultura organizacional;Arquetipos y organización;El héroe y el sabio en la empresa;Escala Likert;Constructora OAS;Cultura organizacional;Arquétipos e organização;O herói e o sábio na empresa;Escala Likert;Construtora OAS
其他关键词：Organizational culture;Archetypes and organization;The hero and the wise in the company;Likert Scale;OAS Construction Company
