出版社：Department of Theatre, Film and Television Studies, University of Wales
摘要：I analyze the genre preferences of UK film audiences, applying correspondence analysis to data produced for the BFI’s report Opening Our Eyes on the cultural contribution of film. Although there is a weak correlation between the interactively coded variable ‘gender-age’ and genre, I identify clear patterns of genre preferences that extend the original interpretation of this data showing how viewer’s preferences for different genres are associated with their gender and their age.
关键词：Correspondence analysis; British cinema; film audiences; genre
