期刊名称:International Journal of Management Science and Business Administration
电子版ISSN:1849-5664
出版年度:2017
卷号:3
期号:4
页码:25-31
DOI:10.18775/ijmsba.1849-5664-5419.2014.34.1003
出版社:Inovatus Usluge Ltd.
摘要:The objective of this paper is to analyze the external environment of the Ivorian banking sector to identify relevant factors that may affect it somehow.To do so, we use the Political, Economic, Socio-cultural, Technological and Legal (PESTL) basic framework as inspiration to implement our analytical process.We conduct our analysis by looking at factual elements and secondary data collected from trustworthy institutions.On the one hand, it appears that Côte d’Ivoire is a well-positioned country with numerous endowments, important investments opportunities, and a relatively open market.Banks can take advantage of the country’s development trend by managing and channeling the inflow of money.On the other hand, socio-political unrests, regional issues, and corruption are threats.Moreover, the strategic role of this country seems to be a significant factor to consider in relation to competition, political actions, and bank regulation.