文章基本信息

标题：How do knowledge search strategies develop marketing and technological capabilities? The role of external partner type and industrial heterogeneity
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作者：José Luis Ferreras Mendez ; Ana García Granero ; Julia Olmos Peñuela 等
期刊名称：UCJC Business and Society Review
电子版ISSN：2659-3270
出版年度：2019
卷号：16
期号：2
页码：18-39
DOI：10.3232/UBR.2019.V16.N2.01
出版社：Universidad Camilo José Cela
其他摘要：How do knowledge search strategies develop marketing and technological capabilities? The role of external partner type and industrial heterogeneity