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  • 标题:Movies and screens: the Spanish audience’s choice
  • 本地全文:下载
  • 作者:Alejandro Pardo ; Cristina Etayo
  • 期刊名称:Communication & Society (Formerly Comunicación y Sociedad)
  • 电子版ISSN:2386-7876
  • 出版年度:2014
  • 卷号:27
  • 期号:4
  • 页码:131-145
  • DOI:10.15581/003.27.4.131-145
  • 出版社:Universidad de Navarra
  • 摘要:Consumer habits in relation to audiovisual products are changing due to the greater range and unlimited access to contents available. This article explores the screens viewers favor in watching films, as well as the screens they actually use. The data are taken from a survey of a sample comprising 1,000 Spanish people aged over 14. The results show that there are differences with regard to preferences for screen-type and frequency of use, which correlate with socio-demographic variables (sex, age and educational background).
  • 关键词:Audiences; Digitalization; Entertainment; Movies; Consumption; Screens.
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