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  • 标题:Сучасні підходи до покращення інвестиційної привабливості регіону
  • 本地全文:下载
  • 作者:Natalia Pavlikha ; Yulia Iliushyk
  • 期刊名称:Економічний часопис Східноєвропейського національного університету імені Лесі Українки
  • 印刷版ISSN:2411-4014
  • 电子版ISSN:2524-2717
  • 出版年度:2016
  • 卷号:2
  • 期号:6
  • 页码:90-94
  • DOI:10.29038/2411-4014-2016-02-90-94
  • 出版社:Lesya Ukrainka Eastern European National University
  • 摘要:The article analyzes the investment climate and investment dynamics of the regions. The main problems that hinder investment in the regionʼs economy are found. Priorities and innovative forms enhance the investment attractiveness of the region are defined. Innovative forms of strengthening investment activity in the region under the conditions of European integration are proposed. Ukraine has necessity to develop and implement modern approaches in oder to stimulate investment in the region. For the practical improvement of investment attractiveness of the region we proposed such forms of stimulating investment in the region as: clustering; competitor management; territorial marketing; branding area.
  • 关键词:investment climate; investment attractiveness; clustering; competitor management; territorial marketing; branding area
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