摘要:The Via Annia Popilia represents a great historical-cultural heritage, not only for the historical events attached to it but also for the material and immaterial resources that can be found along its itinerary. This great wealth can represent a great opportunity for proposing initiatives aimed at the economic and tourist revival of the areas that the important Roman consular road crosses. The possibility of investing in these resources has therefore attracted the attention of the institutions and of all the actors active on the territory, who have committed themselves to the formulation of a proposal aimed at enhancing the Via Annia Popilia. The following discussion proposes a historical analysis, followed by the description of initiatives already launched on the national territory and then illustrates the initiative of the Calabrian reality which consists of a proposed law presented by the regional councilor, On Battaglia, with the objective to initiate actions for the development of the Via Annia Popilia and of the territories, physically and historically, linked to it. DOI: http://dx.medra.org/10.19254/LaborEst.17.01.