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  • 标题:Sasaran Strategis Perusahaan Perkebunan Kelapa Sawit Teladan Prima Group
  • 本地全文:下载
  • 作者:Sali Subakti ; Rizal Syarief ; Iyung Pahan
  • 期刊名称:Jurnal Aplikasi Bisnis dan Manajemen
  • 印刷版ISSN:2528-5149
  • 电子版ISSN:2460-7819
  • 出版年度:2017
  • 卷号:3
  • 期号:3
  • 页码:333-333
  • DOI:10.17358/jabm.3.3.333
  • 出版社:Bogor Agricultural University
  • 摘要:Teladan Prima Group (TPG) as one of the palm oil plantations company have a strategic objectives in perspective of financial, customer, internal business processes, and learning and growth with the implementation of the Balanced Scorecard (BSC). The efforts to improve of high productivity of all resources that owned, are effectiveness managed with cost efficiency is the ultimate goal of company performance measurement. The problems occurred, management is confronted on the issues of the achievement of company performance targets that are not optimal and the strategic objectives of the company have not been cascaded down in a balanced way. The purpose of this research is to analyze of the strategic objectives and the implementation of BSC by using the technique of analysis of fourteen strategic objectives of the company in the four BSC perspectives with the integration of analytic network process (ANP). Results from the processing of primary data obtained through in-depth interviews and pairwise comparison of 7 respondents on the company executive level shows the results: financial perspective has the biggest weighting 42.21%, internal business process perspective 27.45%, customer perspective 16.29% growth and learning perspective 14.04% with consistency ratio (CR) 2.14% which means the respondent opinion is acceptable and consistent.
  • 关键词:sasaran strategis; balanced scorecard; ANP; kelapa sawit
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