期刊名称：Scientific Journals of the Maritime University of Szczecin
印刷版ISSN：1733-8670
电子版ISSN：2392-0378
出版年度：2017
卷号：50
页码：91-97
DOI：10.17402/221
语种：English
出版社：MUS
摘要：This paper analyzes the external environmental costs and revenues of cruise traffic in the port of Split in 2015.In order to explore the perspectives of increasing the current mode of cruise traffic in the future,results were compared with those previously known for the port of Venice.The use of the same research methodology was an important condition for this comparison.The cruise tourism business has a negative balance sheet when comparing the costs and revenues in both cities:the external costs are higher than the revenues.Growing cruise traffic leads to further growth of the external costs,deepening the negative cost–benefit ratio.Valorization of damage is a sensitive topic which conflicts with the interests of various parties but is also an important factor in the apparent unsustainability of the current mode of cruise tourism.The authors want to highlight the similar problems of the two cities and encourage the authorities to implement the necessary controls to limit such damage.
其他摘要：Penelitian ini dilakukan untuk menganalisis pengaruh reference groupsterhadap purchase decision dan fashion interest,kemudian pengaruh purchase decision dan fashion interest terhadap customer satisfaction,dan pengaruh reference groups terhadap customer satisfaction melalui purchase decision dan fashion interest.Penelitian pada handbag menjadi sangat menarik karena handbag imitasi sedang marak dan banyak dipakai di kalangan masyarakat,khususnya di kalangan mahasiswi di Kota Malang.Sampel dalam penelitian ini diambil dengan menggunakan metode pengumpulan data yang disebut purposive sampling.Jumlah sampel yang digunakan yaitu sebanyak 115 responden.Data yang diperoleh dianalisis dengan menggunakan teknik analisis PLS (Partial Least Square) melalui software SmartPLS.Selain itu,untuk menguji hipotesis kelima dilakukan uji Sobel untuk menguji hubungan variabel intervening yang ada di dalam hipotesis tersebut.Hasil penelitian menunjukkan bahwa reference groups berpengaruh positif dan signifikan terhadap purchase decision dan fashion interest.Kemudian purchase decision dan fashion interest berpengaruh positif dan signifikan terhadap customer satisfaction.Selanjutnya reference groups berpengaruh positif dan signifikan terhadap customer satisfaction melalui purchase decision dan fashion interest..
关键词：cost–benefit ratio;cruise traffic;environmental external cost;port of Split;port of Venice;tourism
