出版社:Publishing House of the University of Economics in Katowice
摘要:One of the effects of globalization is increasing internationalization of companies,which takes on more and more advanced forms. One of the decisions facing enterprises concerns the choice of target markets and forms of expansion. A theory useful in the process of choosing internationalization forms is transaction cost theory,which belongs to institutional economics. In this paper decomposition of transaction is proposed,taking into account dimensions determining particular entry modes and devoting special attention to the institutional and cultural contexts. Institutional framework based costs may decide about whether or not to undertake certain forms of expansion. Furthermore it is necessary to include the efficiency of the planned action,both from the point of view of the enterprise,as well as the country.