摘要：The desire and ability to apply the concept of social responsibility is directly propor_x005f_x005f_x0002_tional to a culture that is formed due to the relevant knowledge,skills and qualifica?tions.It is believed that university education is able to interest future owners,experts and clients of insurance companies in running socially responsible activities.The purpose of the study is to determine the role of universities in disseminating the social responsibility practices in the insurance sector.The main method of research is the survey conducted among 536 full-time students?financiers at domestic universities in September and October 2018.This method al?lowed to identify peculiarities of students’ perception of the social responsibility con?cept in the insurance sector of Ukraine.The case study method was also applied to reflect the social responsibility practices used by domestic insurance companies.As a result of the combination of the methods proposed,the low level of students’ knowledge of social responsibility in the insurance sector and the low interest of insur?ance companies as compared to foreign insurance companies have been shown.That is why,in the process of training,it is important for universities to focus on the proper world-view positions and value orientations,dialog and ethical cooperation that will enhance the professional training of students and develop modern professional com?petence among them that will meet international practices and requirements.
关键词：The desire and ability to apply the concept of social responsibility is directly propor_x005f_x005f_x0002_tional to a culture that is formed due to the relevant knowledge,skills and qualifica?tions.It is believed that university education is able to interest future owners,experts and clients of insurance companies in running socially responsible activities.The purpose of the study is to determine the role of universities in disseminating the social responsibility practices in the insurance sector.The main method of research is the survey conducted among 536 full-time students?financiers at domestic universities in September and October 2018.This method al?lowed to identify peculiarities of students’ perception of the social responsibility con?cept in the insurance sector of Ukraine.The case study method was also applied to reflect the social responsibility practices used by domestic insurance companies.As a result of the combination of the methods proposed,the low level of students’ knowledge of social responsibility in the insurance sector and the low interest of insur?ance companies as compared to foreign insurance companies have been shown.That is why,in the process of training,it is important for universities to focus on the proper world-view positions and value orientations,dialog and ethical cooperation that will enhance the professional training of students and develop modern professional com?petence among them that will meet international practices and requirements.
