摘要：The article analyses the factors,influencing the young specialist training for the Internet business creation,discusses the main Internet business creation fostering techniques and highlights the problems faced by young people.A comparative analysis was carried out to identify the assessment variables of male and female respondents regarding personality traits and skills peculiar to business people, and to determine the assessment variables of the Internet entrepreneurship elements considering the responses of persons planning to create the Internet business and those who are not planning to create it.Considering the assessment indicators of the research participants, it was found out that the Internet entrepreneurship in higher school learners could be fostered by carrying out practices in business enterprises,cooperating with experienced entrepreneurs,participating in seminars and practicals of highly qualified teachers.The research results show that activeness,communicability,diligence,responsibility,initiative,creativity,perseverance and a high level of motivation,as well as the ability to create and develop business and take appropriate solutions are the traits assessed by the highest indicators and considered as key traits of a business person.The research revealed that training courses,seminars,business competitions, financial/monetary support,youth motivation,sharing success stories,experiences of professional entrepreneurs and dissemination of the Internet entrepreneurship information are major techniques fostering young people to create the Internet businesses;whereas the main problems faced by young persons willing to create the Internet business are these:the lack of motivation and self-confidence,the fear of risk,passivity,the lack of courage,ideas and skills,poor state funding,the lack of initial capital and funds and a shortage of counsellors.
关键词：entrepreneurship;the Internet business;factors influencing the Internet business creation
