期刊名称：Journal of Indonesian Tourism and Development Studies
印刷版ISSN：2355-3979
电子版ISSN：2338-1647
出版年度：2019
卷号：7
期号：1
页码：13-20
DOI：10.21776/ub.jitode.2019.007.01.03
语种：English
出版社：University of Brawijaya
摘要：Indonesia has a number of tourism potentials to be built and developed sustainably.The destinations of local and overseas tourists have experienced an excellent growth trend in recent years,especially in North Toraja District,South Sulawesi.Therefore,the tourism industry is the government's main concern in recent years to increase its index because of its potential to boost the economic growth,especially for the local people and GDP.This study focused on the empirical analysis of the tourism industry service level that is viewed from the readiness and the support from available infrastructures.The method of this study was a survey distributed to respondents visiting the tourism industry using questionnaire based on SERVQUAL and IPA Diagram.By using SERVQUAL and Important Performance Analysis (IPA) method,we found eight service attributes which were divided into five SERVQUAL dimensions indicating that the service quality at Ke'te Kesu,North Toraja Regency,South Sulawesi needs to improve the aspects on Important Performance Analysis (IPA) diagram,including the service attribute: T5 (the availability of restaurants around the tourist location),T6 (the availability of street signs to tourist objects),R2 (the ease of finding tourist locations),R3 (the availability of public transportation to tourist location),RE4 (the immediate response from the officer/local citizen on the request or complain),RE5 (tourist Information Centre,contact person) is clear),A1 (Staffs are expert in serving tourists),and E5 (the concerns of tour operators and officers/residents to the needs of visitors).Sale in the floating market become a determinant of the sustainability of tourism activities in Lok Baintan Floating Market.
