期刊名称：KOME: An International Journal of Pure Communication Inquiry
电子版ISSN：2063-7330
出版年度：2013
卷号：1
期号：2
页码：33-43
DOI：10.17646/KOME.2013.13
语种：English
出版社：Hungarian Communication Studies Association
摘要：Traditionally mythical thought has been banished and considered less important than logical thinking.However,in the last decades several authors have claimed the need to revalorize this notion.From our perspective,myth is a key concept to explore the construction of meaning in media narratives.For instance,if we try to solve fundamental questions as what communication is or how media make meaning,we should take into consideration the epistemological scope of myth.This article’s main objective is to prove that the co-implication between logos and mythos is essential to understand social communication and mediated culture.Thus,to avoid any kind of reductionism,it is necessary to establish a dialogue between the two forms of thinking and expression: the concept and the imagination.
