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  • 标题:Using the Learning Cycle Approach in Designing the Instruction of e-Marketing and its Effectiveness on Developing Systemic Thinking Skills and Motivation to Learn among Commercial Secondary School Students
  • 其他标题: 
  • 本地全文:下载
  • 作者:Hamdy A. Abdelaziz
  • 期刊名称:Journal of Educational and Psychological Studies
  • 印刷版ISSN:2218-6506
  • 电子版ISSN:2521-7046
  • 出版年度:2013
  • 卷号:7
  • 期号:3
  • 页码:400-421
  • DOI:10.24200/jeps.vol7iss3pp400-421
  • 语种:English
  • 出版社:Sultan Qaboos University
  • 摘要:This aim of this research was to use the learning cycle approach in designing e-marketing subject and measure its effectiveness on developing systemic thinking skills and learning motivation among commercial secondary school students.To achieve this purpose,the researcher used a mixed approach of experimental and developmental research methodology.The researcher developed a systemic thinking skills test and a learning motivation scale.The researcher also developed a learning unit on the principles and concepts of emarketing to be used with students of Commercial Secondary Schools.These tools were applied on a sample consisted of 60 students from the commercial secondary schools during the 2011/2012 academic year.The results of this research revealed that the designed instruction based on the learning cycle approach has a statistical and a practical significance on developing systemic thinking skills and learning motivation among commercial secondary school students.Based on these results,a set of educational recommendations and suggestions were proposed.
  • 关键词:instructional design;learning cycle approach;e-marketing;business education;systemic thinking;learning motivation.
  • 其他关键词: 
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