标题:Using the Learning Cycle Approach in Designing the Instruction of e-Marketing and its Effectiveness on Developing Systemic Thinking Skills and Motivation to Learn among Commercial Secondary School Students
期刊名称:Journal of Educational and Psychological Studies
印刷版ISSN:2218-6506
电子版ISSN:2521-7046
出版年度:2013
卷号:7
期号:3
页码:400-421
DOI:10.24200/jeps.vol7iss3pp400-421
语种:English
出版社:Sultan Qaboos University
摘要:This aim of this research was to use the learning cycle approach in designing e-marketing subject and measure its effectiveness on developing systemic thinking skills and learning motivation among commercial secondary school students.To achieve this purpose,the researcher used a mixed approach of experimental and developmental research methodology.The researcher developed a systemic thinking skills test and a learning motivation scale.The researcher also developed a learning unit on the principles and concepts of emarketing to be used with students of Commercial Secondary Schools.These tools were applied on a sample consisted of 60 students from the commercial secondary schools during the 2011/2012 academic year.The results of this research revealed that the designed instruction based on the learning cycle approach has a statistical and a practical significance on developing systemic thinking skills and learning motivation among commercial secondary school students.Based on these results,a set of educational recommendations and suggestions were proposed.