期刊名称：International Journal of Applied Exercise Physiology
电子版ISSN：2322-3537
出版年度：2019
卷号：8
期号：2
页码：611-618
语种：English
出版社：Asian Exercise and Sport Science Association
摘要：The relevancy of the problem under study is determined by the development of methods and tools for analyzing the digital and creative economy within the framework of the formation of the postindustrial and information society. The paper is aimed at revealing the relationship between the digital and creative economies and the designation of common points of contact. The leading methods of research were analytical and synthetic methods of systems analysis, information synthesis and convergent approach. The main results of the study and the conclusions of the analysis are as follows: Firstly, the basis for the growth of the digital and creative economy is 3 leveled data: economic spheres, the digital environment and the establishment of development and support. Secondly, the main difference between the digital and creative economy lies in the created added value through the capitalization of the value of intellectual deposits. This is the provision of production, industry, business and other spheres of economy, when the key added value arises from technology. Thirdly, today new creative layers are emerging, which the author suggests to be called the Kreatosfera (creato-sphere). In the digital and creative economy, the Kreatosfera is the environment for building of human potential. The materials of the paper can be of use for further research in the field of digital and creative economy, in substantiating the empirical data of the new paradigm of cognition - the Kreatosfera.
关键词：Digital space (environment); information society; creative economy; Kreatosfera; digital economy
