摘要：Ministry of Marine Affairs and Fisheries in 2013 advised Samudera Nizam Zachman Jakarta Fishing Harbor (PPSNZJ) to conduct a program called K3 (Kebersihan=cleanliness, Keamanan=safety, Ketertiban=order) in order to create an environmental-oriented fishing harbor. As the largest fishing harbor in Indonesia, PPSNJ has encountered sanitation and order issues in the past years. The objective of this study is to develop strategy to develop K3 in PPSNZJ. This descriptive study was conducted between October and November, 2018. The data analysis method was SWOT analysis. The data collection methods were survey and interview and the number of respondents were 10 respondents. The findings showed that alternative strategies to develop K3 in PPSNZJ were to improve performance of K3 working team, develop and enforce a set of rules, including penalty, to apply K3 program, increase number of K3 facilities and infrastructure, conduct K3 program and invite both management and users to participate in K3 program.
关键词：K3; Samudera Nizam Zachman Jakarta Fishing Harbor; SWOT; public service
