摘要：Kei islands are located in the eastern part of Indonesia, particularly in Maluku Province, Southeast Maluku District. Pasir Panjang beach in Kei Language is called Ngur Bloat, which is located in the western part of Kei Kecil Sub-district in Ngilngof Village. Pasir Panjang beach has a vast area of the second softest white sand in the world and it offers majestic underwater scene with amazing coral reef ecosystem. The increasing number of tourist has made this place more crowded. To deal with this problem, proper management system should be applied. This research was conducted to examine the carrying capacity of Pasir Panjang Beach Marine tourism. This survey research employed a combination of descriptive qualitative and quantitative approach. The results of this research showed that the carrying capacity of the spot for tourists to enjoy sunset was found at DDK or ACC of 480 people/day, enjoy the white sand at DDK or ACC of 240 people/day, and swim in the sea at DDK or ACC 240 people/day.
