标题：THE EMPIRICAL STUDY TO FIND OUT THE DIFFERENCES FOR THE SMEs HAVING LOW EXPORT PERFORMANCE AND HIGH EXPORT PERFORMANCE
其他标题：İHRACAT PERFORMANSI DÜŞÜK OLAN KOBİ’ İHRACAT PERFORMANSI DÜŞÜK OLAN KOBİ’LER İLE YÜKSEK LER İLE YÜKSEK OLAN KOBİ’LERİN FARKLILIKLARINI BELİRLEMEYE YÖNELİK BİR PİLOT ARAŞTIRMA
期刊名称：Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
印刷版ISSN：1301-3688
电子版ISSN：2630-6409
出版年度：2007
期号：29
页码：113-134
语种：English
出版社：Erciyes University
摘要：The study is to find out forecast ability of small and medium sized exporter companies’ export performance by applying distinctive factors.In other words,this paper aims to determine what differentiates between the SMEs with high export performance and SMEs with low export performance.Discriminant analysis was used in order to test our research hypotheses.As a result of analysis,the study determined that there is a difference among the SMEs with different levels of market orientation in term of export performance.Discriminant function determined in the analysis indicated high correct classification probability of 75.4%.As a result,the study did find out that the SMEs having high export performance focus on customer satisfaction and the service of sales and also,the companies are market oriented.Besides,the study shows that the SMEs having high export performance have coordinated business functions and because of that,rapidly they can reply the market changes that they meet in the markets.
其他摘要：Bu çalışmanın temel amacı,KOBİ’lerin ihracat performansının ayırıcı değişkenler vasıtasıyla tahminlenip tahminlenemeyeceğini belirleyebilmektir.Bir başka deyişle,ihracat performansı düşük olan KOBİ’ler ile ihracat performansı yüksek olan KOBİ’leri farklıl
关键词：Small and Medium Sized Enterprises;Export Performance;Market Orientation;Discriminant Analysis
其他关键词：Küçük ve Orta Büyüklükteki İşletmeler;İhracat Performansı;Pazar Yönlülük;Diskriminant Analizi
