期刊名称：Çukurova Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
印刷版ISSN：1300-3747
出版年度：2016
卷号：20
期号：1
页码：149-161
语种：English
出版社：Çukurova University
摘要：With the increase of competition and globalization, the term competition has gained a broader meaning and this situation has forced businesses to seek for new practices. In this context, benchmarking is one of the successful methods businesses use to stand against fierce competition and increase their performance. In this study, the awareness and feasibility of benchmarking was investigated in manufacturer SME’s in Erzurum, Erzincan and Bayburt district. Question forms were used and the data were analyzed through SPSS software. Then the findings were discussed. As a result of the analyses, it was found that the level of benchmarking practices differs among cities. On the other hand, it was realized that benchmarking practices do not differ in terms of industry groups, years of operation and the number of employees.
其他摘要：Artan rekabet ortamı ve küreselleşme ile birlikte rekabet kavramı daha farklı bir boyut kazanmış, işletmelerin yeni uygulamalara yönelmelerini zorunlu hale getirmiştir. Benchmarking tekniği de bu anlamda işletmelerin şiddetli rekabete karşı ayakta durabil
