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  • 标题:MARKETING MIX IN OLTENIA ENERGY COMPLEX
  • 本地全文:下载
  • 作者:Păunescu Alberto Nicolae
  • 期刊名称:Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie
  • 印刷版ISSN:1844-7007
  • 出版年度:2012
  • 期号:4
  • 页码:194-197
  • 语种:English
  • 出版社:Academica Brâncuşi
  • 摘要:Electricity generation in Romania it’s realized in percentage 30 % in OLTENIA ENERGY COMPLEX.This is the biggest producer of energy,end coal in the country.Therefore Marketing mix is very important to ensure that the company grows.The final objective is that the volume of sales,market share and growth.
  • 关键词:product;price;promotion;distribution
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