摘要:The purpose of this study is to develop a methodology for assessing the cost of innovative products in the field of industrial production in agribusiness, adequate to the processes of reducing the life cycle of innovations and increasing the share of the intellectual component in its value. A multifactor model for assessing the value of industrial products has been formed, on the basis of which a system of assessment criteria has been developed, covering the functional orientation and degree of radicalism of innovation. As a result, a comprehensive analytical model for assessing the value of the intellectual component of innovative industrial products in agribusiness was obtained, covering commodity, product, technological, organizational, and managerialgroups.